Why And How To Make Your Meetings More Interactive

co-workers having a video conference with other people

Interactivity can have a direct impact on engagement and productivity. Here are 14 reasons to prioritize interactivity in meetings:

  1. People are more likely to stay focused when actively participating.
  2. Interactive elements break up monotonous presentations and prevent “Zoom fatigue.”
  3. When attendees are involved, they contribute more ideas and insights.
  4. Interactive discussions foster teamwork and make employees feel valued.
  5. Engaged participants provide better input.
  6. Real-time feedback helps teams align faster.
  7. People retain information better when they actively participate.
  8. Using visual aids, discussions and hands-on activities enhances knowledge retention.
  9. When meetings are interactive and focused, they tend to be shorter and more productive.
  10. Attendees leave with clear action points instead of vague takeaways.
  11. Interactive meetings make employees feel heard and valued.
  12. Interactivity encourages a more inclusive environment, where even quieter team members contribute.
  13. Employees are more likely to follow through they have actively discussed action items.
  14. Higher participation leads to better accountability and execution.

Interactivity measurably improves the bottom line

It all sounds nice, but how much of a difference can interactivity make?

  • According to nasstar, 94% of businesses report that video conferencing increases productivity, and 89% of users feel more connected when using video conferencing.
  • Pumble says 55% of respondents believe that companies utilizing video conferencing technology promote better collaboration.
  • ai says 47% of employees prefer in-person meetings, indicating the value placed on face-to-face interactions for effective communication.
  • Research from ft.com indicates 35% of meetings are unproductive, often due to lack of engagement and dominance by certain participants.

So how do you make meetings truly interactive?

It takes a mix of technology (with help from an audiovisual specialist), engagement strategies and facilitation techniques.

1. Use interactive technology

  • Tools like Slido, Mentimeter and Poll Everywhere allow real-time input.
  • Platforms like Miro, MURAL and Jamboard enable collaborative brainstorming through virtual whiteboards.
  • If using Zoom, Microsoft Teams or Google Meet, divide attendees into small groups for discussions.
  • Encourage attendees to use chat, emojis and reaction buttons for quick feedback.

2. Encourage participation from the start

  • Begin with an icebreaker question or a quick round of introductions.
  • Ask attendees for their expectations or key topics they want covered.
  • Use a show of hands (physically or virtually) to gauge opinions.

3. Make it a two-way conversation

  • Instead of long presentations, use interactive discussions or Q&A formats.
  • Call on different team members for insights instead of relying on one speaker.
  • Encourage the use of “Think-Pair-Share” – ask a question, let them discuss in pairs, and then share with the group.

4. Gamify the meeting

  • Use quizzes, challenges or trivia games to reinforce key points.
  • Implement a point system or small rewards for participation.
  • Use role-playing or scenario-based problem-solving for hands-on learning.

5. Incorporate visuals and multimedia

  • Use videos, GIFs or infographics to break up the monotony.
  • Share interactive slides (using Google Slides or Prezi, for example) where attendees can contribute.
  • Use real-time note-taking on shared documents like Notion or Google Docs.

6. Keep It short and focused

  • Use the 25-5 rule – 25 minutes of focused discussion, then a 5-minute break.
  • Stick to an agenda with clear action points.
  • Rotate meeting facilitators to keep things fresh.

7. Follow Up with actionable takeaways

  • Summarize key points and assign tasks live in the meeting.
  • Use a shared task manager (like Asana, Trello or ClickUp) to track progress.
  • Ask for feedback to improve future meetings.

Audio visual companies like Midwest Audio Visual can get you set up with the right equipment. Contact us anytime to arrange a needs assessment meeting.